Solar Calculator

Many homeowners and businesses are interested in switching to solar energy but struggle to determine whether it's financially viable. The client needed a tool that could provide accurate estimates of potential savings, system costs, and return on investment, helping users make informed decisions.

I lead the project and developed an effective solar calculator by:

• Researching solar generation formulae, energy trends, local tariffs, and government incentives.
• Defining key inputs such as location, energy consumption, roof size, and solar panel efficiency.
• Co-designing an intuitive user experience to simplify complex calculations.
• Ensuring seamless WordPress integration with pre-existing tech stack (Gravity Forms, API-based calculations, and PDF reports).

I developed a custom-built solar calculator that:

• Collects user input (average bill cost, postcode, energy usage, system size).
• Averages solar exposure data and applies electricity provider-specific calculations.
• Provides an instant breakdown of potential savings, system cost, and payback period.
• Generates a PDF report summarising results for user reference.
• Enables sales team to track leads and follow up with interested customers.

• Increased lead conversions: Users gain instant insights, making them more likely to proceed with solar installation.
• Time-saving for sales teams: Automating calculations reduces the need for manual estimates.
• Higher engagement: Interactive tools improve website retention and user experience.
• Sustainability awareness: Educates users on financial and environmental benefits, driving more interest in renewable energy.